This ad was designed for the DigitalLife conference in NYC. DigitalLife is primarily a consumer electronics show and so it is difficult for software companies to get too much foot traffic. I wanted to design something that would be eye-catching, cheeky and draw people to our booth. We came up with the tag line “Sync, because uploading blows” — an edgy statement that I softened with an illustration of a boy blowing bubbles. The design was turned into magnets, print ads and a booth-sized sign that was effective in drawing people into our booth for a demo.
Sharpcast Photos Magazine Ad
This ad was designed for the DigitalLife conference in NYC. DigitalLife is primarily a consumer electronics show and so it is difficult for software companies to get too much foot traffic. I wanted to design something that would be eye-catching, cheeky and draw people to our booth. We came up with the tag line “Sync, because uploading blows” — an edgy statement that I softened with an illustration of a boy blowing bubbles. The design was turned into magnets, print ads and a booth-sized sign that was effective in drawing people into our booth for a demo.